Strategic Management: Theory & Cases: An Integrated Approach, 13TH EDITION

Publisher:
CENGAGE INDIA
| Author:
Charles W. L. Hill/Melissa A. Schilling/Gareth R. Jones
| Language:
English
| Format:
Paperback

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ISBN:
SKU 9789355735645 Category
Category:
Page Extent:
736

Consistent with our mission to provide
students with the most current and up-to-date account of the changes taking
place in the world of strategy and management, there have been significant
changes in the 13th edition of Strategic Management: An Integrated Approach.
For the 13th edition, further changes were made in content. For example,
Chapter 7 contains a more in-depth discussion of direct and indirect network
effects and switching costs. In Chapter 8, we discuss how the rapidly
changing international trade environment as exemplified by Brexit, the
renegotiation of the North American Free Trade Agreement (NAFTA), and ongoing
trade disputes between the United States and China, might impact enterprise
strategy. In Chapter 9, we added an extensive section on the multiple
benefits of horizontal integration, and added a section on modularity and
platform competition. Chapter 10 was strengthened by the addition of a
section on how agency problems can lead to acquisitions that do not create
value

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Description

Consistent with our mission to provide
students with the most current and up-to-date account of the changes taking
place in the world of strategy and management, there have been significant
changes in the 13th edition of Strategic Management: An Integrated Approach.
For the 13th edition, further changes were made in content. For example,
Chapter 7 contains a more in-depth discussion of direct and indirect network
effects and switching costs. In Chapter 8, we discuss how the rapidly
changing international trade environment as exemplified by Brexit, the
renegotiation of the North American Free Trade Agreement (NAFTA), and ongoing
trade disputes between the United States and China, might impact enterprise
strategy. In Chapter 9, we added an extensive section on the multiple
benefits of horizontal integration, and added a section on modularity and
platform competition. Chapter 10 was strengthened by the addition of a
section on how agency problems can lead to acquisitions that do not create
value

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