BUSINESS COMMUNICATION: IN PERSON, IN PRINT, ONLINE WITH MINDTAP, 10TH EDITION

Publisher:
CENGAGE INDIA
| Author:
Amy Newman
| Language:
English
| Format:
Paperback

849

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ISBN:
SKU 9789355735423 Category
Category:
Page Extent:
532

You learn today’s most important business
communication concepts in detail and within the context of how communication
happens in organizations today. Company examples and situations demonstrate
how principles work in the real business world. In addition to refining core
written and oral communication skills, you learn to navigate complex
relationships and use current, sophisticated technologies. You master the
skills to create PowerPoint® decks, manage your online reputation with
LinkedIn and other tools, engage customers using social media, lead web
meetings and conference calls, and more. With self-reflection questions
throughout the book, you develop a deeper understanding of yourself and how
to communicate most effectively to reach your personal and professional
goals.

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Description

You learn today’s most important business
communication concepts in detail and within the context of how communication
happens in organizations today. Company examples and situations demonstrate
how principles work in the real business world. In addition to refining core
written and oral communication skills, you learn to navigate complex
relationships and use current, sophisticated technologies. You master the
skills to create PowerPoint® decks, manage your online reputation with
LinkedIn and other tools, engage customers using social media, lead web
meetings and conference calls, and more. With self-reflection questions
throughout the book, you develop a deeper understanding of yourself and how
to communicate most effectively to reach your personal and professional
goals.

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