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The Art And Science Of Business Communication: Skills, Concepts, Cases, And Applications, 5th Edition
Publisher:
Pearson India
| Author:
P D Chaturvedi | Mukesh Chaturvedi
| Language:
English
| Format:
Paperback
Publisher:
Pearson India
Author:
P D Chaturvedi | Mukesh Chaturvedi
Language:
English
Format:
Paperback
₹589
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ISBN:
Page Extent:
528
The Art and Science of Business communication: Skills, Concepts, Cases, and Applications, 5th Edition, builds on the strengths of the first four editions, and provides a more comprehensive coverage with rich illustrations, practical guidelines, and a more reader-friendly design.
The focus on technology and upcoming areas is a crucial feature of this edition. Sections on topics such as the use of e-mails, video conferencing, cellular phones, phone conferencing, PowerPoint presentations, and social media (Facebook, X, LinkedIn, etc.) have been updated and enriched to empower employees in contemporary organizations.
Description
The Art and Science of Business communication: Skills, Concepts, Cases, and Applications, 5th Edition, builds on the strengths of the first four editions, and provides a more comprehensive coverage with rich illustrations, practical guidelines, and a more reader-friendly design.
The focus on technology and upcoming areas is a crucial feature of this edition. Sections on topics such as the use of e-mails, video conferencing, cellular phones, phone conferencing, PowerPoint presentations, and social media (Facebook, X, LinkedIn, etc.) have been updated and enriched to empower employees in contemporary organizations.
About Author
Mukesh Chaturvedi is Professor (Research) at Usha Martin University, Ranchi. Dr. Chaturvedi has 40 years of experience of teaching, training, research and consulting in the areas of Marketing and Business Communication.
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