CRISIS COMMUNICATION

Publisher:
TBH/YES DEE
| Author:
ZAREMBA
| Language:
English
| Format:
Paperback

396

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ISBN:
SKU 9789380381138 Category
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Crises happen. When they do, organizations must learn to effectively communicate with their internal and external stakeholders, as well as the public, in order to salvage their reputation and achieve long-term positive effects. Ineffective communication during times of crisis can indelibly stain an organization?s reputation in the eyes of both the public and the members of the organization.

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Description

Crises happen. When they do, organizations must learn to effectively communicate with their internal and external stakeholders, as well as the public, in order to salvage their reputation and achieve long-term positive effects. Ineffective communication during times of crisis can indelibly stain an organization?s reputation in the eyes of both the public and the members of the organization.

About Author

Crises happen. When they do, organizations must learn to effectively communicate with their internal and external stakeholders, as well as the public, in order to salvage their reputation and achieve long-term positive effects. Ineffective communication during times of crisis can indelibly stain an organization?s reputation in the eyes of both the public and the members of the organization.
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