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ACHIEVING SERVICE EXCELLENCE: Strategies for Healthcare
Publisher:
Pentagon Press
| Author:
Myron D. Fottler , Robert C. Ford , Cherril P.Heaton
| Language:
English
| Format:
Hardback
₹1,875
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ISBN:
Page Extent:
420
The Book is an attempt to organize and present the best available practices and information related to providing patients with a superb total healthcare experience. It is designed for executives and managers who want to implement a customer focused service strategy in any healthcare organization that wants to compete successfully in today`s customerdriven market.The book joins the findings of the most significant research on services, healthcare services in particular, with specific examples of the best practices of leading healthcare and other service organizations.
Description
The Book is an attempt to organize and present the best available practices and information related to providing patients with a superb total healthcare experience. It is designed for executives and managers who want to implement a customer focused service strategy in any healthcare organization that wants to compete successfully in today`s customerdriven market.The book joins the findings of the most significant research on services, healthcare services in particular, with specific examples of the best practices of leading healthcare and other service organizations.
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