Stories at Work: Your Compass to Busines

Publisher:
Penguin Random House
| Author:
CHAKRABORTY, INDRANIL
| Language:
English
| Format:
Hardback
Publisher:
Penguin Random House
Author:
CHAKRABORTY, INDRANIL
Language:
English
Format:
Hardback

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ISBN:
SKU 9780670089840 Category Tag
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Page Extent:
256

Is there a way to send out impactful messages that people remember for days? Is there a way to influence people without pushing data and analysis on them? Is there an effective way to drive change in an organisation? Yes, through stories. Storytelling in business is different from telling stories to friends in a bar. It needs to be based on facts. Stories at Work will teach you how to wrap your stories in context and deliver them in a way that grabs your audience’s attention. The special tools, techniques and structures in this book will help you bring the power of stories into your day-to-day business communication. They will enable you to connect, engage and inspire, and ensure that everything you share has a lasting impression on your listeners.

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Is there a way to send out impactful messages that people remember for days? Is there a way to influence people without pushing data and analysis on them? Is there an effective way to drive change in an organisation? Yes, through stories. Storytelling in business is different from telling stories to friends in a bar. It needs to be based on facts. Stories at Work will teach you how to wrap your stories in context and deliver them in a way that grabs your audience’s attention. The special tools, techniques and structures in this book will help you bring the power of stories into your day-to-day business communication. They will enable you to connect, engage and inspire, and ensure that everything you share has a lasting impression on your listeners.

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