Social Marketing In India

Sameer Deshpande, Ph.D., completed his Post-Graduate Diploma in Advertising and Communications Management at Narsee Monjee Institute of Management Studies, Mumbai, and earned his Doctorate in Communication from the University of Wisconsin-Madison, USA. Currently, he is Associate Professor of Social Marketing at Griffith University, Australia. He also serves as the Editor of Social Marketing Quarterly. With over two decades of experience, he has taught extensively and published widely in academic journals, books and conferences. He has also provided expert training and consultancy to government and non-profit organizations across India, Canada, Singapore, Australia and the United States. Nancy R. Lee, MBA, is President of Social Marketing Services, Inc., in Seattle, Washington and an Affiliate Instructor at the University of Washington. She also teaches an online Professional Certificate Course for the International Social Marketing Association on Developing a Strategic Social Marketing Plan. Nancy has authored 16 books, including 13 co-authored with Philip Kotler.