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Powered By Change

Publisher:
NICHOLAS BREALEY PUBLISHING
| Author:
Jonathan Macdonald
| Language:
English
| Format:
Paperback
Publisher:
NICHOLAS BREALEY PUBLISHING
Author:
Jonathan Macdonald
Language:
English
Format:
Paperback

599 449 (For PI Members: 359. Join PI Membership to get 40% off!)

In stock

Ships within:
1-4 Days

In stock

Weight 180 g
Book Type

ISBN:
SKU 9781473665996 Categories , Tag
Categories: ,
Page Extent:
256

**THE SUNDAY TIMES BUSINESS BESTSELLER**Voted the EMBRACING CHANGE BOOK OF THE YEAR at the BUSINESS BOOK AWARDSWhen the winds of change blow, some build a wall and others build a windmillIn a business environment where change is the only constant, the stark reality is that it has never been harder to see what’s happening around us, interpret information efficiently or develop successful strategies. This is down to both the increasing speed of change and the prevalent mindset about change, where change is seen as the enemy.Powered by Change presents a radical new methodology for using change as a fuelling mechanism to generate outstanding business success: the Windmill Theory.Power your businessThe Windmill Theory enables leaders and organisations to think and act in a way that capitalises on a constantly changing environment. Constructed of four blades working in perpetual harmony with one another, it creates an empowered business that turns the winds of change into business success.Filled with examples and stories from around the world, from global corporates to start-up ventures, Powered by Change delivers some astonishing insights and clear, actionable steps to achieve the ultimate competitive advantage.Use this book to fuel your business for the future.

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Description

**THE SUNDAY TIMES BUSINESS BESTSELLER**Voted the EMBRACING CHANGE BOOK OF THE YEAR at the BUSINESS BOOK AWARDSWhen the winds of change blow, some build a wall and others build a windmillIn a business environment where change is the only constant, the stark reality is that it has never been harder to see what’s happening around us, interpret information efficiently or develop successful strategies. This is down to both the increasing speed of change and the prevalent mindset about change, where change is seen as the enemy.Powered by Change presents a radical new methodology for using change as a fuelling mechanism to generate outstanding business success: the Windmill Theory.Power your businessThe Windmill Theory enables leaders and organisations to think and act in a way that capitalises on a constantly changing environment. Constructed of four blades working in perpetual harmony with one another, it creates an empowered business that turns the winds of change into business success.Filled with examples and stories from around the world, from global corporates to start-up ventures, Powered by Change delivers some astonishing insights and clear, actionable steps to achieve the ultimate competitive advantage.Use this book to fuel your business for the future.

About Author

Jonathan MacDonald is an inventor, investor, business strategist and internationally acclaimed speaker. As one of the world's most in-demand thought leaders he is trusted by the senior executives of well-known global companies including Google, Microsoft, Apple, P&G, Unilever, Nestl?, Lego, Heineken, and IKEA to translate the benefits of perpetual change into invaluable business insight and personal success. Jonathan is a contributor to numerous publications including Google's Think Insights, Forbes, and the British Airways Business Life magazine. He is involved in a number of exciting projects that are proudly powered by change.

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