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Managerial Economics 7th Edition
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Pages are mostly clean with minor marks |
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Pen and pencil used minimally |
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This textbook integrates economic theory (microeconomics and macroeconomics), decision sciences (mathematical economics and econometrics), and functional business areas (accounting, finance, marketing, human resource management, and production) using the theory of the firm to demonstrate their relevance in managerial decision-making. Divided into five parts, the text covers:
– Part I: Introduction to managerial economics
– Part II: Analysis of demand
– Part III: Optimization techniques in managerial decision-making
– Part IV: Theory and measurement
– Part V: Application and integration of economic principles
Each section is designed to illustrate how these components play vital roles in managerial decision-making processes. The book includes comprehensive end-of-chapter materials such as summaries, discussion questions, problems, and appendixes with additional exercises.
This textbook integrates economic theory (microeconomics and macroeconomics), decision sciences (mathematical economics and econometrics), and functional business areas (accounting, finance, marketing, human resource management, and production) using the theory of the firm to demonstrate their relevance in managerial decision-making. Divided into five parts, the text covers:
– Part I: Introduction to managerial economics
– Part II: Analysis of demand
– Part III: Optimization techniques in managerial decision-making
– Part IV: Theory and measurement
– Part V: Application and integration of economic principles
Each section is designed to illustrate how these components play vital roles in managerial decision-making processes. The book includes comprehensive end-of-chapter materials such as summaries, discussion questions, problems, and appendixes with additional exercises.
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