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Black Belt
Publisher:
Pan Macmillan India
| Author:
David Hornery
| Language:
English
| Format:
Paperback
Publisher:
Pan Macmillan India
Author:
David Hornery
Language:
English
Format:
Paperback
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ISBN:
SKU
9789361139208
Category Uncategorized
Category: Uncategorized
Page Extent:
208
Disillusioned with the four big Australian banks’ culture and strategy, Joseph Healy and David Hornery started thinking about a startup that would improve and disrupt the immovable banking sector. Although they were self-professed ‘ no spring chickens’ who fell outside of the usual millennial startup entrepreneur demographic, they forged a plan to start a new bank that would service small and medium-sized businesses (a sector the big banks were neglecting) in a highly regulated industry monopolised by four of Australia’ s biggest companies. Inspired by the Netflix mantra ‘ that will never work’ , Joseph and David founded Judo Bank in 2016 and disrupted the Australian banking market against all odds. The name is a nod to the fact that in judo, the smaller, weaker person can overpower a stronger opponent through the efficient use of energy. In Black Belt the authors share keys lessons from the Judo journey and their decades in business prior to the startup. This is a true masterclass in planning, launching and scaling a business.
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Description
Disillusioned with the four big Australian banks’ culture and strategy, Joseph Healy and David Hornery started thinking about a startup that would improve and disrupt the immovable banking sector. Although they were self-professed ‘ no spring chickens’ who fell outside of the usual millennial startup entrepreneur demographic, they forged a plan to start a new bank that would service small and medium-sized businesses (a sector the big banks were neglecting) in a highly regulated industry monopolised by four of Australia’ s biggest companies. Inspired by the Netflix mantra ‘ that will never work’ , Joseph and David founded Judo Bank in 2016 and disrupted the Australian banking market against all odds. The name is a nod to the fact that in judo, the smaller, weaker person can overpower a stronger opponent through the efficient use of energy. In Black Belt the authors share keys lessons from the Judo journey and their decades in business prior to the startup. This is a true masterclass in planning, launching and scaling a business.
About Author
David is also a 35-year veteran of the banking sector, beginning in the financial markets and investment banking before moving into commercial banking. He started out in 1986 at two broking houses - GB Nathan and Potter Partners - before moving to Macquarie Bank and spending 11 years in their Financial Markets division. Then he moved across to ANZ, spending seven years as Global Head of Capital Markets and four years in Singapore as CEO of ANZ Asia. He moved to NAB in 2008, stepping out in 2015 to work with Joseph on Judo Bank. Outside banking, David is Non Executive Chair of Studio THI (formerly The Hornery Institute), a not-for-profit that contributes to the global dialogue on community formation and place making and urban change preparedness within communities.
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