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Understanding Cross Cultural Management
Publisher:
Pearson India
| Author:
Browaeys
| Language:
English
| Format:
Paperback
Publisher:
Pearson India
Author:
Browaeys
Language:
English
Format:
Paperback
₹1,000 ₹899
Save: 10%
In stock
Ships within:
3-5 Days
In stock
ISBN:
SKU
9788131727973
Category MBA
Category: MBA
Page Extent:
384
A brand new text in cross-cultural management which presents the key themes and issues in managing people and organisations across national and cultural boundaries. The book offers a selective but broad view of current thinking on culture linked to management, organisation and communication. It also encourages the reader to apply theories and ideas to practice – and to relate them to their own experience – through various examples and mini-cases from the business world and a range of practical activities. The book has been written for undergraduate and postgraduate students studying cross-cultural and international management as part of specialist international business programmes or generic business-related qualifications.
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Description
A brand new text in cross-cultural management which presents the key themes and issues in managing people and organisations across national and cultural boundaries. The book offers a selective but broad view of current thinking on culture linked to management, organisation and communication. It also encourages the reader to apply theories and ideas to practice – and to relate them to their own experience – through various examples and mini-cases from the business world and a range of practical activities. The book has been written for undergraduate and postgraduate students studying cross-cultural and international management as part of specialist international business programmes or generic business-related qualifications.
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