SalePaperback
Social Media Marketing: A Strategic Approach
₹535
Save: 10%
Sports and Entertainment Marketing
Publisher:
Cambridge India
| Author:
Ken Kaser | Dotty B. Oelkers
| Language:
English
| Format:
Paperback
Publisher:
Cambridge India
Author:
Ken Kaser | Dotty B. Oelkers
Language:
English
Format:
Paperback
₹895
Save: 10%
In stock
Ships within:
3-5 Days
In stock
ISBN:
Page Extent:
448
Sports and Entertainment Marketing expertly introduces industry skills from market planning to promotions and selling with popular sports and entertainment industry examples as the foundation for learning marketing concepts. Crucial topics such as the channels of distribution, global issues, customer service, and economic principles make direct connections to real-life businesses, famous athletes, and celebrities.
Description
Sports and Entertainment Marketing expertly introduces industry skills from market planning to promotions and selling with popular sports and entertainment industry examples as the foundation for learning marketing concepts. Crucial topics such as the channels of distribution, global issues, customer service, and economic principles make direct connections to real-life businesses, famous athletes, and celebrities.
About Author
Ken Kaser taught business and marketing courses in Nebraska and Texas high schools for 30 years.
Dotty Boen Oelkers is a sports and entertainment marketing author, educator, and enthusiast.
Dotty Boen Oelkers is a sports and entertainment marketing author, educator, and enthusiast.
Reviews
There are no reviews yet.
[wt-related-products product_id="test001"]
Reviews
There are no reviews yet.