![](https://padhegaindia.in/wp-content/themes/woodmart/images/lazy.png)
Save: 15%
![](https://padhegaindia.in/wp-content/themes/woodmart/images/lazy.png)
Save: 20%
STRATEGIC MANAGEMENT: TEXT AND CASES 6TH EDITION
Publisher:
| Author:
| Language:
| Format:
Publisher:
Author:
Language:
Format:
₹1,195 ₹956
Save: 20%
In stock
Ships within:
In stock
Weight | 1359 g |
---|---|
Book Type |
ISBN:
Page Extent:
Strategic Management: Text and Cases, Global Edition, by prestigious authors Dess/Lumpkin/Eisner, new co-author Gerry McNamara, and global contributor Bongjin Kim provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such as intellectual assets, entrepreneurship, innovation, knowledge management, corporate governance, Internet strategies, crowdsourcing, environmental sustainability, and businesses’ use of social media. The text is rounded off by rich, relevant, and teachable cases. The case selections emphasize variety, currency, and recognizable company names on the global stage. The cases include both financial data and strategic issues. This group of cases gives instructors and students unparalleled quality and variety. These selections combine comprehensive and shorter-length cases about well-known companies from around the world.
Strategic Management: Text and Cases, Global Edition, by prestigious authors Dess/Lumpkin/Eisner, new co-author Gerry McNamara, and global contributor Bongjin Kim provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such as intellectual assets, entrepreneurship, innovation, knowledge management, corporate governance, Internet strategies, crowdsourcing, environmental sustainability, and businesses’ use of social media. The text is rounded off by rich, relevant, and teachable cases. The case selections emphasize variety, currency, and recognizable company names on the global stage. The cases include both financial data and strategic issues. This group of cases gives instructors and students unparalleled quality and variety. These selections combine comprehensive and shorter-length cases about well-known companies from around the world.
About Author
Reviews
There are no reviews yet.
Reviews
There are no reviews yet.